Food Photography on a Budget: $20 Work Light Vs. $900 Strobe

First, what is good pricing? A great pricing system is a win-win scenario for photographer and client where both sides end up pleased with the value they’ve received in exchange for the value they’ve given. In an inequitable exchange, either the client or photographer walks away feeling taken advantage of, and neither scenario promotes longevity for the photographer. This leads me to pitfall number one.